Our Operating Principles

Get to know us through the principles that guide our work at Full Interest

Adoption is King 

Software can only have an impact if your team uses it. Our top priority is creating solutions that work for the people on your team, their systems, and their processes.

Dashboards are only the beginning 

Another dashboard is not the answer. The most useful data solutions have three parts: a system to capture the information you really need, a way to make sense of it, and a seamless way to take action.

Minimum Viable Wins

Big and flashy isn’t better. We start by delivering the simplest possible solution so that you see value incredibly quickly and we can learn and iterate together.

We’re in a New Era of Custom Software 

You can stop compromising — it’s possible to have custom software built quickly and inexpensively to meet your exact needs (say goodbye to bloated feature sets and months of integration and training).